Telenor gives the opportunity for clients to feel the cinema world.
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Press release
29 May 2019Telenor gives the opportunity for clients to feel the cinema world.
Five clients of the operator, will have the opportunity to visit the film set of the new Bulgarian film production “The Return”.
Telenor will be partner for the new Bulgarian film production “The Return” which will be filmed this summer in Plovdiv. This is the first initiative of this kind for the company in field of the film industry and the operator will partner with some of the most popular and colorful cinema artist and singers of our scene.
As an innovator on the market, the company focuses its efforts on transforming this partnership not just into next advertising campaign, but into an unforgettable experience for its clients. All Telenor clients who fill a registration form in MyTelenor app in the period from May 31 to June 15, will have a chance to spend one day together with some of the most beloved Bulgarian stars. Five lucky ones will be picked up in a lottery and on June 22 they will have the pleasure to attend the filming stage of "The Return" to meet their favorite actors.
“We would like to create successful examples for new different and interesting partnerships, with the help of which we can not only position our brand but will transform all our efforts in favor of our clients. That’s why we launch the campaign “Feel the World of the Cinema”, which demonstrates our priorities and goals - to offer our clients not only minutes and megabytes but also unforgettable emotions and experience”, shared Mila Kusheva, Marketing Director of Telenor.
The idea for the movie “The Return” is being born on the yard of a country house, while two of the producers Bashar Rahal and Niki Iliev were sharing their stories about their meetings with Bulgarian emigrants and their own experience abroad. Inspired by the idea of the film, the TV presenter Bogomil Grozev also joins the project. The three of them are bringing together a fresh team of actors for the romantic comedy “The Return”.
Three friends, who have returned to their hometown, in order to save the house of a friend from their childhood (Niki Iliev), are performed by the actors Orlin Pavlov, Sasho Kadiev and Boyko Krastanov. Apart from being a producer, Bashar Rahal joins the cast as well. The female roles are performed by Dilyana Popova, Evelin Kostova, Rayna Karayaneva and Iskra Donova. The film will be live in cinemas all over Bulgaria in October 2019 and will be distributed by bTV Studios.