Telenor’s corporate responsibility report
MATERIALITY ASSESSMENT
As a company that offers services “to all”, we
interact daily with a large number of stake-
holders who take interest in different aspects
of our business. To ensure that we address all
issues important to our stakeholders, custom-
ers, partners, and government, we conducted
amaterialityassessment with the assistence of
our consultant denkstatt. We utilized both GRI
– G4 guidelines and the methodology applied
by Telenor Group. We began the process by
determining key stakeholders. We looked at all
groups who are directly or indirectly impacted
by our business. We keep a regular open
dialogue with them, so that we can adequately
respond to their changing needs in a dynamic
market environment. Transparent communi-
cation with stakeholders is key to achieving
our long-term goals. We believe that open-
ness and transparent dialogue contribute to
more productive relationships, enhance our
stakeholder engagement with topics of joint
interest and help produce more efficient solu-
tions.
Table 1 shows the key stakeholder groups
identified, as well as the main communication
channels.
Stakeholder Groups
Communication channels and forms of interaction
Customers
Stores І Corporate dealers І Call Center Department І Social media І
Communicational campaigns and events І Corporate webpage І Marketing
research – regular and ad hoc
Employees
Daily dialogue and regular meetings І Annual Telenor Development and
Performance process І Knowledge sharing sessions І IntranetІ Internal bulletin І
Internal events and initiatives І Policies and work instructions І Induction trainings І
Ethics and Compliance System
Suppliers and contractors Daily communication and regular meetings with suppliers/contractors І Supplier
Conduct PrinciplesІ Trainings and work meetings
Authorities
Meetings – bilateral and together with the other telecom operators І Events
and conferencesІ Written communication І Participation in working groups І
Participation in business and industry organizations
Academic institutions
Scholarship and traineeship programs І Career centers І Project Partnerships
NGOs
Cooperation and support for causes І Participation in public forums and
discussions І Memberships in NGOs
Media
Press releases and articles І Press conferences І Participation in public forums
and discussions І Telenor corporate website
Owners
Conference Calls І Regular meetings
The general public
Activities in the support of the society І Marketing research І Events and
campaigns І Telenor corporate website
Table 1 Stakeholder Dialogue (G4.24-27)
Corporate Responsibility
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